If your site needs to attract visitors and customers through search engine results, then it is essential to understand the implications when producing copy for your site. Whether you are rebuilding your website or you want to enhance an existing site, we can support with all the guidance you to need incorporating relevant keywords and topics, optimising meta tags, and adhering to best practices to improve your search visibility and rankings. Find out more about our SEO services.
Without well considered content, a functional and beautiful site is just an empty shell. Your website needs to convey information and facilitate understanding and action. We focus on your audience, purpose and content from the outset placing these at the centre of decision-making to inform design, user experience and functionality.
We can support you as much or as little as you need.
If you are clear on your user personas and journeys and how to write to elicit relevant interactions from your audience, we will provide light touch direction.
If you are less confident, we can provide a detailed content plan and briefing document, provide an editing service to take your initial copy and make any changes or enhancements to ensure it will work on the web or we can take the whole piece off your plate and create your copy, review it with you and finalise it in situ on the site.
Whichever approach is right for you we aim to provide ongoing support as you continue to add and amend content on your site. Informed by keyword research and analytics reviews, we can provide content briefs or write new copy to help ensure that visitors keep coming, stay engaged and take the action you are looking for.
Here at withdigital, we’re all about collaboration. Whether you need us to lead or to work alongside other digital experts, we work with you to ensure the success of the project.